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Sports, unlike any other social activity, has an unparalleled ability to unite people in vast numbers, fostering a sense of passion and enjoyment.
The design of the icons was carefully crafted to complement the brand, with a process that involved immersing ourselves in the brand identity and aligning it with Pokatoks' vision for the festival. The result is a harmonious blend of passion, enjoyment, and cutting-edge technology.
We crafted two distinct sets of icons for each of the 39 designs.
The first set comprises large, detailed icons tailored for use in printed materials and signage, ensuring clarity and precision in larger formats. The second set features smaller, simplified icons specifically optimized to function seamlessly at 36 pixels.
This dual approach allows for versatile usage across a spectrum of applications.
The package was thoughtfully exported in all necessary formats, facilitating its seamless integration into a variety of digital applications and signage throughout the festival. This not only enhances the client's ability to deploy the icons across diverse platforms, but also ensures a consistent and visually impactful presence, both in the digital realm and in the physical spaces hosting the festival.
Dating back to 3,500 BC, Pokatok emerged as the world's first team ball sport, played ritually by the Maya with a solid rubber ball and sturdy pads. The game's objective, still prevalent in today's sports, revolves around collaborative teamwork to score and win.
Today, Pokatok embraces a harmonious blend of ancient traditions and modern elements, showcasing its commitment to preserving history while evolving with the times.
